Team - Milberry Marketing

The Milberry Team came out of need.

Supporting our clients’ ideas and turning them into something more.

At Milberry Marketing, we’re small business owners, too, so we get it. We don’t waste money or settle for mediocre results.

With our expertise, we help clients build stronger brand recognition, save time, and create compelling content that stands out. Whether they are promoting a new album, showcasing a new product, releasing a new feature film, or need help with strategy and all the things that come with it, we got your back.

Cait Milberry

CEO, Founder, Strategic Advisor

Cait Milberry is the CEO of Milberry Marketing and a powerhouse in strategic brand building with 15+ years of experience working in Atlantic Canada. She has advised award-winning agencies, public figures, celebrities, and top startups, earning a reputation as a sharp strategist and sought-after panelist. With expertise spanning technology, manufacturing, government, cannabis, fisheries, and non-profit sectors, Cait brings unmatched versatility and insight. Today, she leads a team of 12 elite creatives, helping businesses and brands cut through the noise and achieve real, measurable impact.

Cherise Letson

Vice President of Operations & Media Relations

Cherise Letson is a media and communications expert with over a decade of experience in journalism and public relations, having worked with CBC New Brunswick and Huddle. As Milberry Marketing’s Vice President of Operations & Media Relations, she specializes in uncovering and amplifying the authentic stories behind the brands she works with. With a keen eye for detail and a strategic approach, Cherise helps clients craft compelling narratives that resonate with the right audiences.

Naomi Peters

Creative Director of Photography

Naomi Peters is a rockstar photographer and visual storyteller, known for bringing stories to life through her lens. From dynamic corporate headshots to edgy music videos, mouthwatering food shots, and lifestyle portraits, Naomi’s work is as versatile as it is stunning. With a talent for making clients feel confident and at ease, she ensures every shoot is not just productive, but a creative and enjoyable experience.

Michael Hawkins

Photographer, Videographer, Photo-Journalist

Michael Hawkins is an award-winning photographer and photojournalist with more than three decades of experience in commercial, architectural, and editorial photography. His work has been featured worldwide, including in The Globe and Mail, Los Angeles Times, The Hockey News, and Canadian Press. As owner of WordPhoto Productions Inc., Michael leads high-profile shoots and brings his keen eye for storytelling to every project. He is also the team photographer for the Saint John Sea Dogs of the QMJHL and the events photographer for TD Station Arena in Saint John.

Kate MacKenzie

Administrative Assistance

With nearly two decades of experience in customer service across hospitality, accounting, and event curation, Kate brings a wealth of knowledge and an exceptional ability to manage both the big picture and the finer details. Whether she’s assisting with administrative tasks, managing client accounts, or collaborating with our photography team to ensure seamless shoots, Kate’s versatility and dedication shine through in every project.

Anna Allaby

Stylist & Experiential Content Manager

With 15 years of experience as a hair stylist and a background in hospitality, Anna Allaby brings unmatched creativity and expertise to every project. A seasoned business owner, she excels at developing content concepts, supporting events, and elevating campaigns with her keen eye for style. Known for her exceptional client service and attention to detail, Anna ensures every project is polished, engaging, and memorable.

Andrew Hill

Graphic Designer / Web Designer

Andrew is multidisciplinary designer with over ten years of international design experience. He’s grateful to have been able to work and thrive in many creative environments throughout his career. Andrew’s a strong believer in taking risks, adapting to modern trends, and pushing design to the next level.

Jeff Ridout

Senior Producer and Director of Video Production

With over 20 years of experience in the media production industry, Jeff Ridout is a seasoned producer whose keen eye for detail and commitment to excellence has made him a sought-after name in the field. As the founder of Barking Mad Media, Jeff has built a reputation for delivering high-production quality on every project, from groundbreaking campaigns to captivating films.

Jeff Arbeau

Account Manager & Content Creator

Jeff Arbeau is a publicist and marketing professional based in Menagoesg/Saint John, New Brunswick, with more than a decade of experience across the publishing and marketing industries. Before joining Milberry Marketing, he held management roles with Goose Lane Editions and Nimbus Publishing, where he helped promote bestselling and award-winning authors and artists across North America. Jeff has organized hundreds of tours and thousands of events, bringing creative work directly to audiences from coast to coast.

Kris Munro

Kristin Munro

Collaborator

Kristin isn’t just our style expert; she’s a creative co-conspirator. With over 10 years of experience crafting visuals for top festivals, brands, and events, she brings instinct and insight that can’t be taught. As the founder of Dopamine Machine, she brings energy, trend expertise, and sharp communication skills to every project. Kristin thrives in events and client collaborations, helping brands explore new markets, styles, and visuals that truly stand out.

Linda Pelletier

Costume Designer & Brand Elevation Specialist

With an iconic career spanning the music, TV, and film industries, Linda brings unparalleled experience in client relations, on-set photography, content creation, and artist brand elevation. From managing bands and artists to curating unforgettable live performances across North America, Linda has seen it all and has a deep understanding of what it takes to elevate talent and vision.

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